2018-04-24T08:02:12+00:00

Want to Go Big in Business?

Talk to the BOSS

Why Operate in Low Margin, Ultra-Competitive Businesses…

…when there are so many

High Margin, High Growth Opportunities?

But how to identify such attractive opportunities?

Red Ocean Strategy

  • Compete in existing market  space
  • Beat the competition
  • Exploit existing demand
  • Make the value-cost trade-off
  • Align the whole system of a firm’s activities with
    it’s strategic choice of differentiation or low cost

Blue Ocean Strategy

  • Create uncontested market space
  • Make the competition irrelevant
  • Create and capture new demand
  • Break the value-cost trade-off
  • Align the whole system of a firm’s activities
    in pursuit of differentiation and low cost

The team from BOSS – Blue Ocean Strategy Specialists

Narasimhan Santhanam

IIT Madras and IIM Kolkata.

Manohar Namasivayam

College of Engineering, Guindy and IIM Kolkata.

Both of them have started successful startups and have seen, from close quarters, how choosing the right sector at the right time had made a dramatic difference to business prospects

Some of the Successful Brands Built by BOSS Team

Interested in talking to the BOSS?

Send a note to Manohar Namasivayam, or talk to him at 9840070007,
Email: mano@bosspower.in

 

Our Clients

Interested in talking to the BOSS?

Send a note to Manohar Namasivayam, or talk to him at 9840070007,
Email: mano@bosspower.in